Senior Manager, SEO/AEO

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<p><span><strong id="docs-internal-guid-69568abf-7fff-8d5e-ecf2-525f21c425e1">ABOUT SINGLE GRAIN</strong></span></p><p><span>Single Grain is a Revenue Marketing agency. We build pipeline-focused systems that compound — not campaigns that expire. We've helped 500+ companies, from venture-backed startups to the Fortune 500, drive measurable growth, influencing billions in revenue with a 3.2x average ROI.</span></p><p><span><strong id="docs-internal-guid-69568abf-7fff-8d5e-ecf2-525f21c425e1">Our portfolio includes:</strong></span></p><ul><li><p><span>Single Grain Agency — enterprise digital marketing services across SEO, paid media, creative, CRO, and AI-driven growth strategy.</span></p></li><li><p><span>ClickFlow — our AI-powered content optimization platform that helps companies unlock hidden growth from their existing content by identifying high-impact SEO opportunities and improving rankings with AI insights.</span></p></li><li><p><span>Karrot — a LinkedIn advertising and landing page platform built specifically for B2B companies running demand generation programs.</span></p></li><li><p><span>Single Brain — the complete client operating layer: one agent interface for the human, one agent fleet commander for execution, an agent fleet of worker operators, and vertical specialists that handle the actual work.</span></p></li></ul><p><span>We are evolving into a tech-enabled services (TES) company, where software, automation, and services combine to create leverage. Our CEO Eric Siu hosts the Leveling Up podcast and co-hosts Marketing School with Neil Patel, reaching millions of marketers and founders every month — a brand ecosystem most agencies don't have.</span></p><p><span>We are fully remote, and we operate as an AI-native team: every role at Single Grain is expected to use AI to increase speed, quality, and leverage.</span></p><p><span><strong id="docs-internal-guid-69568abf-7fff-8d5e-ecf2-525f21c425e1">ABOUT THE ROLE</strong></span></p><p><span>The Senior SEO/AEO Manager is the strategic owner of a portfolio of 4–6 client accounts. You exist to retain and grow your book through proactive client leadership, sharp AEO/LLM/Reddit strategy, and AI-leveraged execution.</span></p><p><span>Your job is to deliver 115–120% Net Revenue Retention with zero unforced churn — and to contribute insights that shape how the broader SEO team operates.</span></p><p><span>This is a senior individual-contributor role. You own strategy and outcomes on your accounts, and you mentor the analysts who execute alongside you. You are differentiated from the Associate Director: you do not own team-wide efficiency — your leverage shows up on your own accounts and in the insights you contribute upward.</span></p><p><span><strong id="docs-internal-guid-69568abf-7fff-8d5e-ecf2-525f21c425e1">RESPONSIBILITIES</strong></span></p><ul><li><p><span>Own and grow a portfolio of 4–6 client accounts, driving 20–30% growth within the book through performance-led expansion.</span></p></li><li><p><span>Maintain Net Revenue Retention of 115–120% across owned accounts, with zero unforced logo churn and client CSAT ≥8/10.</span></p></li><li><p><span>Develop proactive, forward-looking account strategies across SEO, AEO, LLM visibility, Reddit, and emerging discovery surfaces — identifying risks and opportunities at least 30 days before escalation.</span></p></li><li><p><span>Execute and improve visibility strategies across Google, AI-generated answer surfaces, Reddit, and other community-driven discovery platforms.</span></p></li><li><p><span>Build 1–3 AI workflows or tools that improve execution speed and quality on your accounts.</span></p></li><li><p><span>Partner with leadership to surface expansion opportunities tied to performance.</span></p></li><li><p><span>Mentor the team, raising their execution quality and communication standards.</span></p></li><li><p><span>Contribute insights on AEO performance, LLM visibility, and pipeline-driving content strategy that inform broader team direction.</span></p></li><li><p><span>Proactively surface strategic shifts and insights to clients and communicate effectively to build trust</span></p></li><li><p><span>Collaborate with sales team on new client pitches</span></p></li></ul><p><span><strong id="docs-internal-guid-69568abf-7fff-8d5e-ecf2-525f21c425e1">OUTCOMES YOU'LL BE RESPONSIBLE FOR</strong></span></p><p><span><strong id="docs-internal-guid-69568abf-7fff-8d5e-ecf2-525f21c425e1">Primary KPI</strong></span></p><p><span>• Net Revenue Retention above 110% across owned accounts</span></p><p><span>• Logo churn = 0</span></p><p><span>• Client CSAT ≥ 8/10</span></p><p><span><strong id="docs-internal-guid-69568abf-7fff-8d5e-ecf2-525f21c425e1">6-Month Expectations</strong></span></p><p><span><strong id="docs-internal-guid-4156695b-7fff-36b0-0cf1-132d0bb7b4db">•</strong> Fully own 4–6 client accounts with zero unforced churn</span></p><p><span>• Establish proactive account management with surfacing risks and establishing mitigation plan quickly (7 days)</span></p><p><span>• Launch and improve strategies across Google, AI answer engines, Reddit, and emerging surfaces</span></p><p><span>• Ship 1–3 AI workflows that improve quality and speed on your book</span></p><p><span>• Contribute meaningful insights to broader team strategy</span></p><p><span>• Improve client confidence and trust</span></p><p><span><strong id="docs-internal-guid-69568abf-7fff-8d5e-ecf2-525f21c425e1">12–18 Month Expectations</strong></span></p><ul><li><p><span>Maintain 115–120% NRR consistently</span></p></li><li><p><span>Grow account revenue through performance-driven expansion</span></p></li><li><p><span>Build repeatable approaches for Reddit, AEO, and LLM visibility execution</span></p></li><li><p><span>Raise analyst performance and communication standards</span></p></li><li><p><span>Shape how the broader team operates through documented insig<strong id="docs-internal-guid-69568abf-7fff-8d5e-ecf2-525f21c425e1">hts</strong></span></p></li></ul><p><span><strong id="docs-internal-guid-69568abf-7fff-8d5e-ecf2-525f21c425e1">YOU MAY BE A GOOD FIT IF</strong></span></p><ul><li><p><span>You have 6+ years in SEO / organic visibility, and 2+ years owning multi-account client portfolios (agency, in-house, or consulting equivalent — we count the work, not the title).</span></p></li><li><p><span>You connect organic visibility directly to pipeline, revenue, and business outcomes — and you can point to specific examples where you've done it.</span></p></li><li><p><span>You build trust with clients and internal partners, and you expand accounts through insight, not just execution.</span></p></li><li><p><span>You anticipate problems early and take full accountability for outcomes on your book.</span></p></li><li><p><span>You communicate clearly and directly under pressure, and you create confidence with clients.</span></p></li></ul><ul><li><p><span>You develop the people around you — the analysts you work with grow faster because they work with you.</span></p></li><li><p><span>You actively use AI to increase speed, output quality, and leverage — and you can point to specific workflows you've built or improved.</span></p></li><li><p><span>You have working fluency across SEO, AEO, Reddit and community-driven discovery, and LLM visibility / AI search — not just traditional Google search.</span></p></li></ul><p><span><strong id="docs-internal-guid-69568abf-7fff-8d5e-ecf2-525f21c425e1">WHAT THIS ROLE IS NOT</strong></span></p><p><span><strong id="docs-internal-guid-69568abf-7fff-8d5e-ecf2-525f21c425e1">This role is likely not a fit if your experience is primarily:</strong></span></p><ul><li><p><span>Executing SEO tasks without tying them to pipeline or revenue.</span></p></li><li><p><span>Reacting to client requests instead of leading strategy.</span></p></li><li><p><span>Managing deliverables and timelines rather than owning outcomes.</span></p></li><li><p><span>Limited to traditional Google search, without exposure to AEO, LLMs, or community-driven discovery.</span></p></li><li><p><span>Avoiding AI, or using it only at a basic prompt level.</span></p></li><li><p><span>Not comfortable presenting to prospects or clients in a sales pitch scenario</span></p></li></ul><p><span><strong id="docs-internal-guid-69568abf-7fff-8d5e-ecf2-525f21c425e1">If you read this list and recognize yourself in the opposite of each line, you'll likely thrive here.</strong></span></p><p><strong>COMPENSATION</strong></p><p>Compensation for this role is <span>$80,000 - $100,000</span> annually. Final compensation will be determined based on the candidate's experience, skills, and qualifications.</p><p><span><strong id="docs-internal-guid-69568abf-7fff-8d5e-ecf2-525f21c425e1">BENEFITS</strong></span></p><ul><li><p><span>Medical, dental, and vision insurance on the 1st of the month after you join</span></p></li><li><p><span>401(k) with 100% match up to 3% of your salary</span></p></li><li><p><span>$50K life insurance policy, paid 100% by the company</span></p></li><li><p><span>12 weeks of paid family leave, effective after the first year of employment</span></p></li><li><p><span>Flexible Unlimited Paid Time Off</span></p></li><li><p><span>$100 utilities stipend, paid out as an extra $50 per paycheck</span></p></li><li><p><span>$60 UberEats credit each month</span></p></li><li><p><span>A MacBook</span></p></li><li><p><span>$500 WFH office reimbursement</span></p></li><li><p><span>Fully remote — work from anywhere</span></p></li></ul><p><span><strong id="docs-internal-guid-1ed44a12-7fff-904f-2575-7c6641e65919">Apply</strong></span></p><p><span>Submit your application at </span><a target="_blank" href="https://careers.singlegrain.com/"><span><strong>https://careers.singlegrain.com/</strong></span></a><span> by completing our </span><a target="_blank" href="https://github.com/ericosiu/beat-claude"><span><strong>Beat Claude Challenge</strong></span></a><span><strong>.</strong></span></p><p><span>Select the <strong>seo-strategy-003</strong> assessment.</span></p><p></p>

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

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Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

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Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...